According to a report by The Information, OpenAI, the company behind ChatGPT, is preparing to launch a series of new AI agent services with monthly subscription plans ranging from $2,000 to $20,000. This could potentially contribute up to 25% of the company’s future revenue.
AI Agents
AI agents represent a significant leap in the field of artificial intelligence, capable of autonomously executing complex tasks on behalf of users or other systems. These agents utilize advanced language models and decision-making algorithms to interact with digital environments, execute actions, and solve problems without constant human intervention. OpenAI’s Operator, launched early in 2025, exemplifies this technology as a web-based AI agent designed to perform online tasks such as booking tickets or ordering groceries. Powered by the Computer-Using Agent (CUA) model built on GPT-4o, Operator can interpret screenshots, interact with graphical user interfaces, and execute multi-step processes. This advancement in AI technology signals a shift towards more practical, task-oriented AI applications that could revolutionize how people interact with digital systems and automate routine activities.
OpenAI AI Agent Pricing
OpenAI’s AI agent pricing structure is designed to meet the needs of different market segments, categorized into three distinct tiers:
- The low-end agents are priced at $2,000 per month, targeting high-income knowledge workers.
- The mid-tier agents are approximately $10,000 per month, designed for software development tasks.
- The high-end agents are up to $20,000 per month, serving as PhD-level research assistants.
These AI agents are expected to revolutionize task automation across industries. OpenAI executives are discussing potential releases with investors. The company’s strategic pricing approach aims to capture a significant share of the rapidly growing AI market, which is projected to exceed $1 trillion in revenue over the next decade.
Agent Revenue Projections
OpenAI’s ambitious vision for AI agents is backed by substantial financial support and projected revenue growth. The company expects that agent products will contribute 20% to 25% of its total revenue in the future, marking a significant shift in its business model. This prediction is supported by a major investment from SoftBank, a key investor in OpenAI, which has pledged $3 billion this year towards the development of OpenAI’s agents.
This substantial investment and the projected revenue share highlight the growing importance of AI agents in OpenAI’s portfolio. As these autonomous applications gain traction in executing complex tasks for clients, they are poised to become a crucial revenue source, complementing existing products like ChatGPT, which already generates at least $4 billion in annualized revenue.
